You have a valuable skill—be it math, music, fitness, or business coaching. But finding students or clients can be the hardest part. Traditional advertising is expensive and scattergun. The solution? A targeted listing in the FujUnity Business Directory that puts your expertise directly in front of people actively seeking to learn.
Here’s how to create a listing that converts browsers into clients.
Table of Contents
- Lead with Your Unique Value Proposition
- Detail Your Credentials and Experience
- Specify Who You Help
- Showcase Testimonials (Your Superpower)
- Use a Professional Photo
- The FujUnity Advantage: Intent-Based Clients
1. Lead with Your Unique Value Proposition
Your title and description should instantly communicate what makes you different.
- Instead of: “Math Tutor”
- Try: “Expert K-8 Math Tutor | Specializing in Building Confidence & foundational Skills”
- Instead of: “Fitness Coach”
- Try: “Certified Personal Trainer | Helping Busy Professionals Get Fit & Lose Weight”
2. Detail Your Credentials and Experience
Build credibility from the start. Mention your degrees, certifications, years of experience, and any notable successes. For example: “Over 10 years of experience teaching piano to beginners, with 100% of my students passing their grade one exams.”
3. Specify Who You Help
Are you best with young children, high school students, or adults? Do you offer group classes or one-on-one sessions? Being specific helps potential clients self-select, saving you time and attracting the right people.
4. Showcase Testimonials (Your Superpower)
There is no better marketing for a tutor or coach than a happy student or client. Actively ask your current or past clients for a brief testimonial and feature it prominently in your directory listing. A quote like, “My son’s grade improved from a C to an A in one semester!” is incredibly powerful.
5. Use a Professional Photo
A friendly, professional headshot makes your listing personal and approachable. People are buying into you and your personality, so let them see who they’ll be working with.
The FujUnity Advantage: Intent-Based Clients
The magic of FujUnity is that parents and adults search the directory with a specific need: “I need a Spanish tutor,” “I want a coding coach.” Your listing places you right in their path at the exact moment they are ready to hire, making it the most efficient form of advertising for your service-based skill.
Find Your Clients Today
Stop waiting for clients to find you. Put your expertise in front of them. Create your professional tutoring or coaching listing on FujUnity.com today
